Page Rank and its weight (Part II)

I’ve already talked about PR and its SEO Strategies in the previous post. But there’re still some more SEO Strategies, that needs to be known, for a much increased and static (Google) PR. So, what’s the next step you should follow after you’ve book marked all your great articles.

The subsequent step is link directories or article submissions. If you wish to proceed with link directory submissions, the key point to remember is that, they must be unique. Also such directories must boast (Google) page rank at least above two. Always, begin with submissions in high Page Rank directories first and then go on with submissions in lower Page Rank directories. Execute this over a period of one or two months. Put pen to paper some unique and distinctive articles correlated to your site. Choosing some (thirty-forty) good page rank directories will do more good your site than submitting them in thousands low Page Rank directories.

If you own a blog, then consider to submit it in all social book marking sites as well as in blog directories. Pursuing all the above SEO Strategies will help your site/blog Page Rank increase further offering you more traffic. Now you can advance with relevant forums participation. Add your site/blog in signature link and enhance your user credibility in various SEO and web master forums

Chasing all the above SEO Strategies shall positively help increase your site/blog Page Rank. It generally acquires a stretch of three-four months to get a good (Google) Page Rank. Once your site/blog acquires Page Rank, it remains static.

Page Rank and its weight

Page Rank as one and all know is quite essential for every site. So, what are the basics SEO Strategies for page rank that one needs to know? Page rank basically is a figure or numerical value to show the importance of a site or a blog in the search engine. It also depends on the traffic of a site. Though the most important factor being the number of quality inbound links a site possesses.

Through the exercise of right SEO Services your site can easily obtained PR of 2 or 3. You may initiate your site promotion with book marking. If you have a site, add an article page on your site. Write down new and unique articles for your site in context to your site subject. Remember that the articles must as informative as it can be. Add an article to your site frequently. Subsequently, book mark those articles in various good book marking sites.

If you own a blog, then it’s very necessary that you update it on a regular basis. Consequently submit your blog/s in various blog directories. It’s awfully true that Google grants PR early to blog than to a web site.
However, it does not in the least connote that a web site can’t seize a good Google PR in two or three months. Strive to get Backlinks from good and high PR sites. Though the site, in which you desire to give your site’s link, should boast less outbound links.

Nonetheless, it’s not accurate that sites with high PR come first in search results. Sometimes even sites with low PR may come foremost in search results. And this occurs because of the popularity of your site as well as keyword selection of your site. So, it’s very essential that your site has relevant keywords.

Putting into practice all these SEO Strategies is important for your site as well as for your blog to acquire and maintain good PR quickly.

Weight of SEO and its Strategies

Want better traffic and more visitors to your site. Use (right) SEO Strategies. If you be a web master surely certify that your site is accessible for one and all internet users who wish for your services. And all this is possible only through the exercise of good SEO strategies.

With the help of right SEO Strategies you can surely attract more potential audience, who have high chance for other people to know your site and your services. Plus if you are executing business with your site, you must be acquainted with all the correct and proper SEO strategies for promotion. If you have given your project to other company or client make definite they exploit SEO to the fullest and in the right way. Like you deliver your services to every potential and prospective client, SEO does the same in the field of internet. Precise and perfect SEO strategies assist delivering your site to all such client who calls for your services. Thus, SEO help your business grow. Remember, that SEO entirely depends on keywords which are the searching parameter. Take care that your site has been promoted through right keywords. If your site is in top ranking in search engines with some specific keywords, can you take advantage of SEO, other wise you can’t benefit from it.

Note that, application of erroneous SEO Strategies may pull down your site also but the use some fine SEO techniques for your new site will definitely put your business in the top of bazaar!

Type of SEO Strategies to use

SEO Strategies absolutely helps make your site more search engines friendly. You can surely get much traffic and good ranking by properly SE Optimizing your site. But the other side of SEO can prove to be injurious for your site. Black Hat SEO could even ban your site in search engines.

SEO is basically for promotion of your site. All SEO Strategies are made for achieving good traffic and ranking. Sometimes extra submissions may perhaps prove harmful for your site. While doing directory submission make sure that the directories you are using has good PR. About twenty to thirty submissions in a month is enough for a site. Though some web masters believes that more directory submissions is better.

But now the time has come, when you should totally ignore more directory submissions; as Google is nowadays totally ignoring more directory submissions. Remember at all times to check the age of article directory, link directory, blog hosts by means of way back machine. Just carry out ten to fifteen article submissions but in good article directories.

Although, link exchange is till date one of the best way to achieve good number of back links. Have a preference for one way link exchange. Google cares for one way link exchange.

SEO Strategies are not as tricky as they sound. However, sometimes it can be very difficult to execute submissions with accurate strategies. Implementing the above SEO strategies in the right light will surely help your site grab that top position, in no time.

Emergent SEO Tool: Proofreading

“Proofreading traditionally means reading a proof copy of a text in order to detect and correct any errors. Modern proofreading often requires reading copy at earlier stages as well.” Proof reading is a fast growing and developing tool in SEO.

Online proofreaders have now become indispensable on the Internet with the huge rise of websites. Nothing else turns a web visitor more off or prompts loss of reliability points than the misspelled words on your website. That obvious spelling blunders right on a website's homepage!

So, what are the SEO tips, clue or hints for a successful proofreading? Recall and follow some of the following 5 points which will definitely lead to an unbeaten proof reading:

 Read as slow as possible. It’s better to read out loud. Read one word at a time
 Developing a healthy sense of doubt. Double check for those types of errors you know you tend to make.
 Read what is really on the page and not what you assume is there. (Though, this is quiet a difficult sub-skill to acquire, mainly if you only wrote what you are reading).
 Use abbreviation only if it appears more than trice in the abstract or document.
 Proofread more than just the once. Probably, work with someone else.

Proofreading as it is identified is not an innate ability. It is a skill that is acquired and obtained. And like it is said, an old error is always more popular than a new truth but Life would be dull without them as A man's errors are his portals of discovery!

Press Release for businesses

SEO is really the skill and art of being found by the target audience.
“A news release, media release, press statement or press release is a written or recorded communication directed at members of the news media for the purpose of announcing something claimed as having news value”

Are usually mailed, e-mailed or faxed to assignment editors at newspapers, magazines, television stations, radio stations and/or television networks. Generally written for something newsworthy— launch of new products, broadcast of new service, announcements of awards, or other entry of interest. Though the regular method for PRs is quiet very simple or rather straightforward.


Search engine marketing tactics come and go. but the practice of optimizing press releases for search engines is one such channel of promotion that has, through a period of time has gradually evolved.By and large, PR are run through the apt channels, send out over the wire, and it's complete. And if, it's a great release, it gets selected up on different sites and channels and probably results in media calls.

Newsworthy press releases optimized with keyword-rich content will prove valuable to your business. If optimized appropriately, PR can add the prospective for improved traffic to your site from clients penetrating for your product and business will providing better rankings in News search engines and increase in your chances of additional press. They may well even increase backwards links plus band awareness of your site.

After releasing the press release over the wire, don’t forget to publish it on your website as well, the better impact. This is not only smart way of optimization but also, is very fine for PR strategy as well.and all through to this, don't forget to target your 2 main aim,viz, Editors and Audiences.

Blogs for businesses

Blogs work wonders for a business and outsourcing. For an emerging firm blogs prove to be a secure and a sturdy source of traffic. Blogs are pre-optimized for SEO; means that they involuntarily draw visitors. Thus, as I’ve already mentioned in previous post, “When half of the work is thus done half of it lays on the company to retain and increase its visitors”

For maximum output from SEO, some indispensable points or tools, should be followed and taken care of. For smart SEO, some thumb rules need to be followed and practiced

Host: choose and opt for the top notch and easily and readily cached by Google blog hosts, like Eblogger, Wordpress and movable.

Design: make sure your layout is unique and outstanding. Keep “home” “about us” and “contact us” pages separately. This makes blog easy to use for visitors.

Links: don’t be afraid of putting useful and vital links in the blog, these links interests the readers very much. Make available links to older posts with new posts.Submission in blog directories is equally important.

Keywords and content: Content is King. Maintain the title relevancy, besides being honest in the information provided and avoid any technical or manual faults.

Feeds: for a professional look add Feeds and newsletters subscriptions option. Attract enough readers through Newsletter, as they are much loved by the reader and visitors.

Flash in the Site

I have talked about the import of “good” web designing in any SEO process. Flash is another very crucial aspect of it.Many clients want to get their site made all in Flash and Java. At times it gets real hard convincing them that’s not what might most get them higher ranks in SERPs.

The biggest limitation of a site fully made on Flash is very obvious- the URL will not change regardless of wherever you go on the site. At one stroke you cut all the potential pages that could have got indexed by major search engines. As such also, key Search engines have a tough time reading the content in the flash.

Another very, and I mean very , vital reason for Flash actually harming your site can be the excessive loading time it takes. For this makes near to impossible for people to quick access info on their Mobile Phones. They would rather have faster info that is in the HTML format than Flashing it.I really think there’s time when sites fully built on Flash will be doing well enough.

Picture Perfect

Images are an important part of any website.Google is updating on how it will index and prioritize picture on your page. I always like to put up graphics that are essential. Or when I'm feeling a little lazy (which is quite often) to write anything. Nothing beats a good picture!

What is of concern is the quality of your graphics. I condense the images on the site.Java and Flash is best kept to the minimum. Universal accessibility is what I aim at. You would not like to miss out on potential customers only because your site is not designed according to their needs. A simple example is of color blindness. Avoid using red and green at the time-they re easily confused. And try not to use colors to emphasize anything-use bold or stylized fonts instead.

With such remarkable advancements it is getting increasingly significant to cater to a cosmopolitan audience with different abilities and special needs.

The Conclusion of SEO

It won’t be late when everybody will be able to SEO on their own for their site(s).With sophisticated software emerging it will indeed become a piece of cake.The likelihood of that cannot be denied. See for yourself how everyone is catching up on optimizing their blogs. SEO has always been trickling into the masses. And it may well become a layman’s work.

This would become clearer if you take a trip down the memory lane. (I am used to using hackneyed phrases). Back in the 1950s the Internet and AOL were only a rich man’s fancies- who had their “own” sites. Then came Dreamweaver and FrontPage which made it more affordable to create and manage a website. And look today- you know for own that Meta tags and CSS make your blog/site more valuable.

In that line too, SEO services might just become a thing of the past. And perhaps, so will SEM, albeit a little later.

SEO for Blogs

Search engines are especially fond of blogs. Blogs seem to have this native charm to attract viewers. Whether you create one for Google Adsense or for higher SERPs- they get updated on the most frequent basis. As a Consequence, get indexed faster.Blogs make the SEO task a lot easier for a simple reason that they are already “optimized”. You’ve got excellent navigation with straightforward linking ways.

I always like to put (stuff!) my keywords in the post titles. It gets tricky sometimes however it maintains the blog relevancy. Also, the blog caption itself needs to be appealing enough to invite links. H1 tags are a must.

If the blog is well run with several pertinent posts, which could average to 3 posts a day, you are on your way to victorious blogging!

Allegory

I always like to recommend to my clients the question as to why they wish for “higher” ranks. I am glad to hear when they say it could help them find more people who are looking for their products and services. If that is not their answer, I really try making them appreciate that.SEO is precisely for that reason. There is no point in getting all hot and bothered about higher SERPs if you don’t know WHY they are important.

Once that’s clear in mind-you can proceed with the process of SEO.

I like to begin website conversion through some good online PRs. There is not a more effective way to let people know about you. A few connoisseur written articles and a newsletter subscription always stand in good stead. Blogs are always a great option. And we haven’t even talked about paid advertising.
So you see- it is quite effortless to get the work done- only if know why you require it.

The Right Company

Being a consultant myself I cannot over emphasize the importance of choosing the “right” consultant for you.I always like to say it is like an investment. You need to make a thorough research about their working and background. With so many self-professed companies in India and other emerging soft power countries claiming to be experts in their job- it can get tricky to find one. The rule of thumb is honesty is the best policy in this case. I always like a synthesis of hard and smart work.

You can blindly be wary of the companies who do not let you know their working strategies. For, in SEO it is not important to just get the work- it also matters how you get it done.

I always like educated clients who are versed with the basics of this work. That way there are chances of increased cooperation between the two. In case you cannot find a good consultant it is best to hire a consultant for searching a consultant? Jokes apart, find a company you can trust your site with and then forget about it.

Getting the Act Together

Web designing is a crucial part of any SEO program. I like to optimize the site design to the fullest before proceeding with any of the channels of site promotion. You can always change your methods of optimizing the site – you cannot change your site design that often.

Web designing has become equally easy and complicated by the day. I mean look at it- you’ve got free templates and soft wares that are a child’s play, on one hand. Though you do not find more sites that are well built, do you? Web designing is best left to a person who knows his job. I like experts from India.No problem either if you are creative lot- go ahead with it! Few things which I think make the crux of web designing would be:

• Smooth navigation: lots of elbow space plus quick menus for transportation.
• Interactivity-although I dislike useless polls and surveys which look put up for the sake of it.
• Clean layout: I love sites that are visually appealing. Lots of white spaces is what I always recommend.
• Not a fair whether friend: Sites which do not adjust a specific browser and/or have a non-integral resolution lose out on a good margin of prospective visitors.
• Access point: Flash, Graphics makes the site difficult to load. Simple trick: Java and Flash is too be kept just enough. Less IS more.

Web designing is for most part fun-don't be a spoilsport!

The Swan Song

Search engine listings are aggressively given to competition. And Website owners are under constant pressure to do all that is possible (even impossible) to maximize visibility in search results.

The imminent fact that survives it all is that search engines were actually made for informational purposes. This put fourths obstacles to businesses that misuse the search engines to draw people who are seeking some information, and then attempt to make them buy something they are selling. Businesses are increasingly using ruthless tactics, to the point of being dishonest, to get higher rankings.

Love it hate it- but there is no denying that exploitation of the engines is what is becoming indispensable for many online businesses. This means that most of them need to squeeze An SEO Provider Company. And this is indeed the very base for any relations between the client and the service provider.

For thousands of such known and unknown SEO provider companies what matters is not being the best, but making its client win. When under such tremendous and often irrational pressure, conscious fearing SEO providers will think it fit to withdraw. While other not so “god fearing” ones will take on the ‘challenge’ and get the work done by hook or crook.

This is the start of journey of spamming which mostly has a “dead-end”. The only possible way to defeat spamming is to make all its tricks and techniques come to light. I was taught at school "honesty is a good policy" and thought it was ridiculous...not anymore.